aveda men pure-formance™ firm hold gel


Lightweight styling gel delivers maximum hold, control, definition and shine. Contains UVA protectors to help shield hair from dying effects of the sun.
5 fl oz/150 ml
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aveda men pure-formance firm hold gel

Lightweight styling gel delivers maximum hold, control, definition and shine without unwanted build-up or flaking.
• ideal for maximum hold and control

Aveda is a cruelty-free brand. We do not conduct animal testing and never ask others to do so on our behalf.


Work a small amount between palms and apply evenly through damp hair. Allow to dry naturally.


Ingredients: WaterAquaEau , PVP , Glycerin , Alcohol Denat. , Vp/Va Copolymer , Acrylates/Beheneth-25 Methacrylate Copolymer , PEG-40 Hydrogenated Castor Oil , Cinnamidopropyltrimonium Chloride , Hydroxypropyl Guar , Scutellaria Baicalensis Root Extract , Boswellia Serrata Extract , Yeast ExtractFaexExtrait De Levure , Malt Extract , Glycyrrhiza Glabra (Licorice) Root Extract , Ursolic Acid , Helianthus Annuus (Sunflower) Seed Oil , Hydrolyzed Algin , HoneyMelMiel , Tocopherol , Adenosine Phosphate , Acetyl Carnitine Hcl , Creatine , Simethicone , Fragrance (Parfum) , Farnesol , Eugenol , Linalool , Citronellol , Citral , Limonene , Benzyl Benzoate , Geraniol , Sodium Gluconate , Tromethamine , Ethylhexylglycerin , Dehydroacetic Acid , Benzoic Acid , Phenoxyethanol <ILN40508>

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.


5 fl oz/150 ml: 45% post-consumer recycled tube. Recycling is limited. Please contact your local recycling program.


First beauty company manufacturing with 100% wind power in our primary facility.


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